Create some buzz by letting the local media know that you have partnered with the Giveacar scheme.
A press release is a great tool for increasing awareness of the partnership, especially in your local area.
Some press release tips:
- Journalists prefer stories that come with an image – if you can, take a picture of a car being donated.
- A donor case study will almost guarantee coverage – if someone donates a vehicle, ask them why they did it. You may uncover a real gem of a story.
- We’ve supplied a very basic title – have a go at coming up with something fun… ‘Horse power’ ‘Bangers’ ‘Scrap Car Creates Cash Cow’… It all helps to get your story noticed.